Is Law a unique sector, industry, call-it-what-you-will? Lawyers certainly like to think so, but many vehemently deny this. Law is…
We are, it seems, in law firm merger-frenzy territory. Every law firm in town seems plumb-desperate to bag a US…
I’ve always disliked the term ‘networking’. For me, a network conjures images of pipes or rails, conduits soullessly transporting stuff…
Throughout history, the word ‘strategy’ has always been associated with the military, but, as with many other aspects of humanity,…
Whether the most recent rankings meant you, your firm and your partners were elated to have been promoted or infuriated…
Don’t just fire out press releases and hope for success: pick up the phone and treat journalists like people. It’s…
As is always the case with the media, those who win coverage are the ones who choose to speak up.…
There’s one phrase that every lawyer I’ve ever worked with on a private practice startup loathes with visceral intensity. And…
As the saying goes, there are two certainties in life: death and taxes. But perhaps we should add another certainty…
The Swiss verein’s ability to function as distinct businesses while reaping the benefits of a single global firm is running…
Bruce MacEwen’s stimulating article in The Lawyer about how you’d build a [big] law firm from the ground-up takes another asymmetric swipe…
Few lawyers have a ready answer to my favourite question, but they should. I have a favourite question at the moment…
Increasingly manifold definitions of brands and branding may have made measuring value more difficult, but it is nonetheless essential and…
Brand names shape start-ups’ entire identities. Understanding the ins and outs of branding a business is therefore vital for its…
